When I first heard the stories of people going crazy over this new Popeyes chicken sandwich, I merely brushed it off as an excellent marketing campaign by the Popeyes top brass. The way they allowed their stores to intentionally run out of chicken was brilliant! Considering that Chick-Fil-A (the non- Mandela effect version) has completely cornered the chicken sandwich market, it was the right move for Popeyes to make. However, when people literally start killing each over your product, it’s definitely time to re-evaluate your marketing strategy. A couple of days ago, a man (Kevin Tyrell Davis) was stabbed to death over a Popeyes chicken sandwich in Oxon Hill, MD, a nearby suburb of Washington, D.C. The assailant as of today is surprisingly still at large even though they got him on tape from every considerable angle at the crime scene.
So how do I know that all of this chicken sandwich madness (and the unfortunate demise of Mr. Davis) was a psy-op? Besides the fact that the suspect has somehow vanished off the face of the Earth, high-ranking Popeyes executives has remained silent as a church mouse on this issue. There are hundreds of beta tests being run on the general public every day at any given time. Some are obviously more deadlier than others, but the M.O. is always the same. Companies find out what makes their consumers tick, press a few emotional buttons along the way, and watch the magic happen. It’s only a matter of time before a company rolls out a product that everyone will be willing to literally DIE for. Then you’ll see the real ugliness of humanity up close and personal.